Starting Wednesday December 5, downtown shoppers will be able to enjoy an extra hour of free parking. The City of Ithaca and the Ithaca Downtown Partnership (IDP) are collaborating on a special holiday program to provide an extra incentive for area residents to patronize the 100 plus downtown businesses.
The program, funded by the IDP and the City, will use the existing parking token program to add a second free hour of parking at both the Cayuga and Seneca garages. When combined with the current first hour free pricing, day time shoppers and diners will be able to have two hours of free parking. The program is simple to use. Shoppers or diners simply bring their parking receipt or any downtown sales receipt to the IDP information kiosk located outside Center Ithaca and will receive a token good for one hour of additional free parking . Free tokens are limited to one per person per day.
The IDP information kiosk will be staffed week days from 11:00 am to 5:00 pm. Parking is already free on weekends and during the evening hours.
In addition to the extra hour of free parking, downtown shoppers will also be able to make use of 30 new parking spaces that have been opened on the ground level of the Green Garage. The entrance to this surface lot is located on Green Street next to City Hall. For the holiday period, these spaces will be available to shoppers and diners at no charge. The maximum level of stay in the lot is two hours and this time limit will be strictly enforced to ensure that spaces are used by downtown shoppers, not by employees seeking day long parking.
According to City Clerk Julie Holcomb, “the City is participating in this program with the IDP in an effort to encourage more holiday shoppers to discover downtown and to accommodate for the Green Garage remaining off-line”. Holcomb notes that work on the Green garage is still progressing and the contractors are continuing to work long hours to get portions open as soon as practical. She praised the efforts of crews to prepare the 30 spaces for holiday use.
Gary Ferguson, IDP Executive Director is pleased with the new parking program. “Parking should not be a concern for anyone visiting downtown. In fact, just the opposite is the case- downtown parking has great benefits.” Ferguson notes that the Seneca and Cayuga garages are close to stores, covered from the elements, and now offer two hours at no cost. Adds Ferguson, “downtown has the region’s best collection of independent retailers. This program will make it even easier for area residents to shop downtown for truly distinctive holiday gifts”.